Want a Bigger Selection of the Best Employee Candidates?
A compelling marketing statement can be the key to attracting top caliber employees.
As stated by Barry Deutsch of IMPACT Hiring Solutions, the folks behind the book, You're Not the Person I Hired, "top caliber candidates will only raise their hands to be considered if the opportunity is described in very compelling terms."
A compelling marketing statement can help bring a much larger pool of candidates to the table, particularly those in the "selective" category.
Words matter - and they help you stand out from other companies as you open your doors to recruit top employees. Here is an example of a Compelling Marketing Statement for a Marketing position.
BRING US BETTER MARKETING - OEM ELECTRONIC COMPONENTS
We need a crackerjack tactical marketing manager. Fast forward one year from today. You'll have helped our client introduce new products, redefined their methods of promoting existing products, developed new tactical marketing programs and literature that are effective in reaching their potential customers, communicated the unique position that separates them from their competition, and ensured the most appropriate sales channels are being used effectively.
The ideal candidate will have a strong track record of accomplishments in tactical marketing, particularly in a business-to-business entrepreneurial manufacturing firm. Your candidacy will leap to the top if you've also got a strong track record of success in a company manufacturing electronic components for the OEM market.
Our client will experience unprecedented levels of success because of your marketing impact. You'll be recognized as the hero who helped propel our client to a new level of marketing success, far beyond the capability of their competitors. Your professional learning curve will be almost vertical.
If you would like this story to be yours, send us a copy of your resume along with a half-page write-up of your most significant tactical marketing accomplishments. We think your accomplishments are much more important than your resume and we'll read them first.
* Source: IMPACT Hiring Solutions
If have questions or would like help in ways to build a better staff, contact Emplicity at
1-877-476-2339 and one of our professionals will work with you on designing a recruitment package that suits your needs. Also visit us on the web at
www.emplicity.com.
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